
Target group key facts

66%
20-49 years

48%
household net income ≥ 3,000€

82%
are male

Source: DNA: agma DNA / media structure analysis, average of the last 3 months (March - May 2025), total population 16+ | ma Podcast 05/2025
66%
20-49 years
48%
household net income ≥ 3,000€
82%
are male
Source: DNA: agma DNA / media structure analysis, average of the last 3 months (March - May 2025), total population 16+ | ma Podcast 05/2025