For more success in digital target group communication

We offer a platform for purchasing fully transparent & high-quality B2B and B2C data!

"Successful target group communication requires that we know which topics, content and challenges users are dealing with at this very moment - in order to derive suitable, individual and, above all, highly topical target groups and segments."

iq digital offers precisely these solutions. Learn more about how we can support you in digital business communication with our data and targeting solutions. 

Data Exchange

Transparency, quality and precision: all the advantages of iq digital's targeting segments are also available for use outside our portfolio. How does that work? With iq DataExchange, our data-only offering. Use all cookie-based targeting products in your programmatic campaigns. We deliver directly to the desired seat of all common DSPs - and always with the usual advice from the iq digital team.

Insights & Analytics

Data Partnerships

Iq digital is your reliable partner in the field of data targeting. Are you the operator of a specialist website or portal? Are you interested in opportunities to develop joint targeting solutions and tap into new potential? And without any additional advertising on your site? Then get in touch with us!

Greater precision through secure data partnerships – Data Collaboration

Data collaboration that complies with data protection regulations for more precise digital advertising.

 

With our Data Clean Room offering, we enable advertisers to use first-party data securely — without exchanging sensitive raw data. Together with our technology partners Decentriq & Adobe Collaboration, we create a protected environment in which advertiser and publisher data is matched exclusively via encrypted identifiers.

 

This generates valuable insights, remarketing and lookalike audiences, as well as innovative measurement and targeting solutions — securely, transparently and in accordance with the highest data protection standards.

 

As the marketing arm of leading quality media outlets such as FAZ, Handelsblatt, DER SPIEGEL, Süddeutsche Zeitung, DIE ZEIT and WirtschaftsWoche, we create new opportunities for data-driven campaigns in high-quality journalistic environments.

Downloads

All further relevant information regarding our scope of services and corresponding offers can be found in the following documents, which are available for download. If you have any specific questions, please do not hesitate to contact us.

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